The Yips

project type
Branding
PROGRAMS USED
Adobe Premiere Pro, Illustrator & Photoshop

A beer for the weekend golfer

Whether you're a complete beginner or a regular Tiger Woods, there's one thing every golfer has in their hand when they're out on the green, and that's a cold one.

Inspired by this fact, two teammates and I decided to create a collection of beers dedicated to the weekend golfer: The Yips.

First, we chose a few slang terms used by golfers. Then, we paired those terms with craft beer flavors to create a series of beers that any golfer, veteran or novice, is sure to enjoy.

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